American Family Supplier Inclusion Program

Our purpose and mission is to engage community, customers and employees to foster an inclusive mindset that extends to small, local and diverse businesses. We want to inspire our suppliers to pursue their dreams with confidence while forming relationships within the American Family Enterprise.

Our Supplier Inclusion Program recognizes:

• Diverse businesses certified as “diverse-owned” and be at least 51% owned, operated/managed, and controlled by one or more individuals who come from historically underrepresented communities, including Racial/Ethnic minorities, Women, LGBTQ+, Disabled and Veterans.
• Small businesses must meet the Small Business Administration (SBA) definition of small business and be recognized as such.

Any business interested in doing business with American Family Insurance can register as a prospective supplier online.

American Family attends a variety of annual events in support of our supplier inclusion mission.

• Women's Business Enterprise National Council National Conference
• National Minority Supplier Development Council Business Diversity Leadership Summit
• Disability: In Global Conference & Expo
• National LGBTQ+ Chamber Of Commerce International Business And Leadership Conference
• The Business Council Milwaukee Annual Strategic Partnership Luncheon
• Women's Business Development Center Midwest Business Conference
• National Veteran Business Development Council National Match Making Conference & Vets Night Out
• National Minority Supplier Development Council Annual Conference & Exchange
• National Business Inclusion Consortium Unity Week & Best of the Best Awards
• Marketplace Wisconsin Diverse Business Development Conference